Largest Swiss Chocolate Retailer Continues US Retail Expansion to Satisfy Premium Chocolate Demand
Just in time for Valentine’s Day weekend, today, Läderach – chocolatier suisse is bringing the joy of fresh chocolate to Washington, DC Union Station with the opening of its new premium chocolate store featuring fresh artisanal chocolates from Switzerland. Chocolate lovers will experience more than 100 varieties of Läderach chocolates at the new store, including its iconic FrischSchoggi (fresh chocolate) counter, where they can select from over 20 varieties of its signature hand-cut chocolate bark. Because the company controls the entire production and distribution channel, Läderach’s product freshness is second-to-none. World Chocolate Master – Elias Läderach leads production, and all chocolate is made bean-to-bar in-house, finished by hand, and brought directly to its stores worldwide. Läderach’s store opening builds upon its retail and e-commerce expansion to satisfy growing premium chocolate demand that started in November 2019 with its entry into Toronto, New York City, and London. In December 2020, Läderach opened its world’s largest and 100th store in the world on 5th Avenue in New York City.
“We’ve listened to chocolate lovers in DC and are proud to bring our fresh artisanal Swiss chocolate experience to DC Union Station,” said Nathanael Hausmann, President, Läderach North America. “At Läderach, our mission is to create sweet moments of enjoyment in everyday life, whether you purchase chocolate to enjoy yourself on-the-go or to share with someone special. Especially during these times, there is an even higher demand for premium chocolate and the small moments of joy it can bring to our lives.”